We Believe Shopping Should Be Simple.
So we built a new way to find the right answer. We make the world's smartest AIs debate, so you don't have to guess.
Our Mission
To end decision paralysis in online shopping by letting the world's smartest AIs debate product choices—then showing you everything, transparently, so you can make the right decision for you.
Because when it comes to your purchase, you're absolutely right.
The Problem We're Solving
Too Many Options
Amazon alone has thousands of headphones. Reddit has 50 different recommendations. YouTube reviewers all pick different winners.
Conflicting Reviews
CNET says Product A is best. Wirecutter says Product B. Your friend swears by Product C. Who's right?
Hidden Biases
Sponsored content, affiliate motivations, and review site relationships make it hard to trust any single source.
Time Consuming
Researching one purchase can take hours of reading reviews, watching videos, and comparing specs.
Our 4-Step Path to Clarity
Our Promise to You
Radical Transparency
From our AI prompts to our business model, everything is out in the open. You can see our entire process, including how we make money.
We earn small commissions when you purchase through our Amazon links. But here's what matters: Our AI comparisons are run BEFORE we generate these links. The AIs don't know about our affiliate relationships and can't be influenced by them.
It's boring, but honest. We simply show the AI results and add Amazon links for your convenience.
Purely Data-Driven
Our rankings are the result of AI analysis, not our personal opinions. We eliminate human bias to give you the most objective results possible.
- No human reviewers with preferences
- No paid placements or sponsorships
- No cherry-picking favorable results
- Just pure data from 5 independent AIs
Always Current
Markets change, and so do our recommendations. We re-run our AI debates every month to ensure you're always getting the most up-to-date advice.
You Are the Expert
We don't tell you what to buy. We do the heavy lifting of research and data analysis, then give you the power to make the final, informed choice.
Because when it comes to your purchase, you're absolutely right.
Questions or Feedback?
We're constantly improving. If you have questions about our methodology or suggestions for new categories:
Let us know what product categories you'd like to see next!